{"id":3159,"date":"2025-06-14T08:57:03","date_gmt":"2025-06-14T08:57:03","guid":{"rendered":"https:\/\/arpubrothers.pl\/blog\/?p=3159"},"modified":"2025-06-18T07:29:00","modified_gmt":"2025-06-18T07:29:00","slug":"zmiany-w-algorytmie-app-store-optimization","status":"publish","type":"post","link":"https:\/\/arpubrothers.pl\/blog\/zmiany-w-algorytmie-app-store-optimization\/","title":{"rendered":"Zmiany w algorytmie App Store &#8211; nowy kierunek dla App Store Optimization?"},"content":{"rendered":"<p data-start=\"408\" data-end=\"750\">W ostatnim tygodniu wielu wydawc\u00f3w aplikacji (w tym ja) zauwa\u017cy\u0142o gwa\u0142towne spadki pozycji na s\u0142owach kluczowych w App Store, szczeg\u00f3lnie w krajach angloj\u0119zycznych, takich jak USA, Wielka Brytania, Kanada czy Australia. Zmiany te dotkn\u0119\u0142y nawet d\u0142ugo utrzymuj\u0105cych si\u0119 aplikacji, co mo\u017ce sugerowa\u0107 istotn\u0105 aktualizacj\u0119 algorytmu wyszukiwania.<\/p>\n<p data-start=\"752\" data-end=\"1137\">Te spadki znajduj\u0105 odzwierciedlenie r\u00f3wnie\u017c w danych. Narz\u0119dzie AppTweak, kt\u00f3re monitoruje anomalie w rankingach s\u0142\u00f3w kluczowych, zarejestrowa\u0142o bardzo wyra\u017ane wzrosty tzw. <em data-start=\"925\" data-end=\"940\">Anomaly Score<\/em> w dniach 5\u20139 czerwca 2025 roku. Warto\u015bci przekroczy\u0142y pr\u00f3g +3, a 7 i 8 czerwca si\u0119gn\u0119\u0142y nawet +6 \u2013 co jednoznacznie sugeruje silne przetasowania ranking\u00f3w i potencjaln\u0105 zmian\u0119 algorytmu App Store.<\/p>\n<p><a href=\"https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-2.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-3165\" src=\"https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-2-1024x477.png\" alt=\"\" width=\"1024\" height=\"477\" srcset=\"https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-2-1024x477.png 1024w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-2-300x140.png 300w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-2-768x358.png 768w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-2-1536x716.png 1536w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-2-1920x894.png 1920w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-2-1680x783.png 1680w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-2-1240x578.png 1240w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-2-860x401.png 860w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-2-680x317.png 680w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-2-500x233.png 500w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-2-400x186.png 400w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-2-250x116.png 250w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-2-200x93.png 200w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-2-100x47.png 100w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-2-76x35.png 76w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-2-50x23.png 50w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-2.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-1.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-3164\" src=\"https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-1-1024x439.png\" alt=\"\" width=\"1024\" height=\"439\" srcset=\"https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-1-1024x439.png 1024w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-1-300x128.png 300w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-1-768x329.png 768w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-1-1536x658.png 1536w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-1-1920x822.png 1920w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-1-1680x719.png 1680w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-1-1240x531.png 1240w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-1-860x368.png 860w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-1-680x291.png 680w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-1-500x214.png 500w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-1-400x171.png 400w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-1-250x107.png 250w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-1-200x86.png 200w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-1-100x43.png 100w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-1-76x33.png 76w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-1-50x21.png 50w, https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/word-image-3163-1.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p>Na tle tych spadk\u00f3w pojawi\u0142a si\u0119 interesuj\u0105ca analiza autorstwa Ariela Michaeli, CEO narz\u0119dzia do App Store Optimization \u2013 <a href=\"https:\/\/appfigures.com\/\">Appfigures<\/a>. Wed\u0142ug niego, Apple mog\u0142o wprowadzi\u0107 do algorytmu nowy czynnik rankingowy \u2013 tekst z grafik aplikacji odczytywany za pomoc\u0105 technologii OCR (optycznego rozpoznawania znak\u00f3w). Pe\u0142ny artyku\u0142 mo\u017cesz znale\u017a\u0107<a href=\"https:\/\/appfigures.com\/resources\/guides\/app-store-algorithm-update-2025\"> tutaj<\/a>.<br \/>\nTo istotna zmiana, kt\u00f3ra mo\u017ce znacz\u0105co wp\u0142yn\u0105\u0107 na strategi\u0119 <a href=\"https:\/\/arpubrothers.pl\" target=\"_blank\" rel=\"noopener\">App Store Optimization<\/a> (ASO) w 2025 roku.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Zawarto\u015b\u0107 posta<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Prze\u0142\u0105cznik Spisu Tre\u015bci\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/arpubrothers.pl\/blog\/zmiany-w-algorytmie-app-store-optimization\/#Na_czym_polega_zmiana_wedlug_Ariela_Michaeli_z_Appfigures\" >Na czym polega zmiana wed\u0142ug Ariela Michaeli z Appfigures?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/arpubrothers.pl\/blog\/zmiany-w-algorytmie-app-store-optimization\/#Najwazniejsze_wnioski_z_analizy_Appfigures\" >Najwa\u017cniejsze wnioski z analizy Appfigures<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/arpubrothers.pl\/blog\/zmiany-w-algorytmie-app-store-optimization\/#Co_zrobic_aby_nie_stracic_widocznosci_w_App_Store_wedlug_Ariela_z_Appfigures\" >Co zrobi\u0107, aby nie straci\u0107 widoczno\u015bci w App Store wed\u0142ug Ariela z Appfigures?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/arpubrothers.pl\/blog\/zmiany-w-algorytmie-app-store-optimization\/#Lista_kontrolna_%E2%80%93_jak_przygotowac_screenshoty_OCR-ready\" >Lista kontrolna \u2013 jak przygotowa\u0107 screenshoty OCR-ready<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/arpubrothers.pl\/blog\/zmiany-w-algorytmie-app-store-optimization\/#Czy_Ariel_ma_racje\" >Czy Ariel ma racj\u0119?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/arpubrothers.pl\/blog\/zmiany-w-algorytmie-app-store-optimization\/#Podsumowanie_App_Store_Optimization_w_2025_wymaga_szybkiej_reakcji\" >Podsumowanie: App Store Optimization w 2025 wymaga szybkiej reakcji<\/a><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"Na_czym_polega_zmiana_wedlug_Ariela_Michaeli_z_Appfigures\"><\/span><a id=\"post-3159-_sci11jfwka8\"><\/a><strong>Na czym polega zmiana wed\u0142ug Ariela Michaeli z Appfigures?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Zgodnie z jego analiz\u0105:<\/p>\n<ul>\n<li>Apple odczytuje tekst z podpis\u00f3w widocznych na screenshotach aplikacji,<\/li>\n<li>ten tekst jest traktowany jako dodatkowy zas\u00f3b s\u0142\u00f3w kluczowych,<\/li>\n<li>aplikacje, kt\u00f3re zawieraj\u0105 trafne s\u0142owa w grafikach, zyska\u0142y na widoczno\u015bci,<\/li>\n<li>aplikacje bez takich podpis\u00f3w lub z tekstem og\u00f3lnym odnotowa\u0142y spadki pozycji.<\/li>\n<\/ul>\n<p>W przesz\u0142o\u015bci na ranking wed\u0142ug Ariela wp\u0142ywa\u0142y wy\u0142\u0105cznie: nazwa aplikacji, podtytu\u0142 i lista s\u0142\u00f3w kluczowych. Je\u015bli Apple rzeczywi\u015bcie zacz\u0119\u0142o uwzgl\u0119dnia\u0107 teksty ze screen\u00f3w \u2013 to mamy do czynienia z jedn\u0105 z najwi\u0119kszych zmian w ASO od lat.<\/p>\n<p>Dodatkowo od siebie mog\u0119 doda\u0107, \u017ce na ranking \u2013 wp\u0142ywaj\u0105 r\u00f3wnie\u017c s\u0142owa kluczowe u\u017cyte w eventach, a tak\u017ce s\u0142owa kluczowe w nazwach in-app\u00f3w. Dodatkowo na pozycj\u0119 s\u0142owa kluczowego wp\u0142ywa liczba pobra\u0144 na dane s\u0142owo kluczowe i retencja na danym s\u0142owie kluczowym.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Najwazniejsze_wnioski_z_analizy_Appfigures\"><\/span><a id=\"post-3159-_r1ovzjwo52k0\"><\/a><strong>Najwa\u017cniejsze wnioski z analizy Appfigures<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>1. Tekst z grafik wspiera pozycjonowanie aplikacji<br \/>\n<\/strong> Ariel wykaza\u0142, \u017ce aplikacje zawieraj\u0105ce s\u0142owa kluczowe w podpisach do screen\u00f3w notuj\u0105 wzrosty w wynikach wyszukiwania. W wielu przypadkach by\u0142y to s\u0142owa, kt\u00f3re wcze\u015bniej nie wyst\u0119powa\u0142y w metadanych \u2013 a mimo to aplikacja zacz\u0119\u0142a na nie rankowa\u0107.<\/p>\n<p><strong>2. OCR analizuje tylko cz\u0119\u015b\u0107 obrazu<br \/>\n<\/strong> Prawdopodobnie Apple nie analizuje ca\u0142ych grafik, a jedynie obszary, w kt\u00f3rych spodziewa si\u0119 tekstu \u2013 g\u00f3rne i dolne cz\u0119\u015bci screena. Dlatego podpisy powinny by\u0107 tam w\u0142a\u015bnie umieszczane.<\/p>\n<p><strong>3. Styl graficzny ma du\u017ce znaczenie<br \/>\n<\/strong> Aby algorytmy Apple mog\u0142y skutecznie rozpozna\u0107 tekst:<\/p>\n<ul>\n<li>unikaj gradient\u00f3w i t\u0142a o niskim kontra\u015bcie,<\/li>\n<li>u\u017cywaj prostych, czytelnych font\u00f3w bez ozdobnik\u00f3w,<\/li>\n<li>zwi\u0119ksz wielko\u015b\u0107 tekstu do minimum czytelno\u015bci na ekranie telefonu.<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Co_zrobic_aby_nie_stracic_widocznosci_w_App_Store_wedlug_Ariela_z_Appfigures\"><\/span><a id=\"post-3159-_eccak0mpcmxv\"><\/a><strong>Co zrobi\u0107, aby nie straci\u0107 widoczno\u015bci w App Store wed\u0142ug Ariela z Appfigures?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Przeanalizuj swoje screeny<br \/>\n<\/strong> Sprawd\u017a, czy:<\/p>\n<ul>\n<li>zawieraj\u0105 realne s\u0142owa kluczowe, a nie tylko og\u00f3lne slogany,<\/li>\n<li>s\u0105 one powi\u0105zane z nazw\u0105 i podtytu\u0142em aplikacji,<\/li>\n<li>podpisy s\u0105 czytelne i dobrze rozmieszczone.<\/li>\n<\/ul>\n<p><strong>Optymalizuj podpisy<br \/>\n<\/strong> Zamiast fraz typu \u201eWszystko w jednym\u201d czy \u201eNajlepsza aplikacja\u201d, stosuj konkretne zwroty wpisywane przez u\u017cytkownik\u00f3w, np.:<\/p>\n<ul>\n<li>\u201cSleep Tracker for Women\u201d<\/li>\n<li>\u201cLearn Spanish Fast\u201d<\/li>\n<li>\u201cPhoto Editor with AI\u201d<\/li>\n<\/ul>\n<p><strong>Obserwuj konkurencj\u0119<br \/>\n<\/strong> U\u017cyj narz\u0119dzi ASO, aby zobaczy\u0107, jakie podpisy wykorzystuj\u0105 aplikacje, kt\u00f3re obecnie utrzymuj\u0105 wysokie pozycje. Por\u00f3wnuj ich styl graficzny, lokalizacj\u0119 tekstu i tre\u015b\u0107 fraz.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Lista_kontrolna_%E2%80%93_jak_przygotowac_screenshoty_OCR-ready\"><\/span><a id=\"post-3159-_vk7hkbr91ade\"><\/a><strong>Lista kontrolna \u2013 jak przygotowa\u0107 screenshoty OCR-ready<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>&#x2714; Umieszczaj kluczowe frazy w g\u00f3rnej lub dolnej cz\u0119\u015bci screena<br \/>\n&#x2714; U\u017cywaj wysokiego kontrastu mi\u0119dzy tekstem a t\u0142em<br \/>\n&#x2714; Wybieraj proste, czytelne fonty (unikaj ozdobnych)<br \/>\n&#x2714; Zadbaj o odpowiedni\u0105 wielko\u015b\u0107 tekstu<br \/>\n&#x2714; Jeden screen = jedno s\u0142owo kluczowe lub fraza<br \/>\n&#x2714; Unikaj powielania tej samej frazy na wielu grafikach<br \/>\n&#x2714; Dopasuj podpisy do pozosta\u0142ych element\u00f3w metadanych<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Czy_Ariel_ma_racje\"><\/span><a id=\"post-3159-_xol6zedgspll\"><\/a><strong>Czy Ariel ma racj\u0119?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Osobi\u015bcie nie zauwa\u017cy\u0142em jeszcze wp\u0142ywu s\u0142\u00f3w kluczowych na screenshotach. Nie s\u0105dz\u0119, \u017ceby Apple sz\u0142o w tym kierunku je\u017celi chodzi o wp\u0142yw screenshot\u00f3w na pozycj\u0119 w wynikach wyszukiwania. Taki kierunek m\u00f3g\u0142by wp\u0142yn\u0105\u0107 na spadek jako\u015bci screenshot\u00f3w w App Store, kt\u00f3re zosta\u0142yby zalane s\u0142owami kluczowymi.<\/p>\n<p>Skala anomalii wykazana przez <a href=\"https:\/\/apptweak.com\">AppTweak<\/a> pokazuje jednak gwa\u0142towne spadki pozycji w wielu krajach angloj\u0119zycznych co wskazuje, \u017ce jednak jakie\u015b zmiany zasz\u0142y w algorytmie. A mo\u017ce te spadki to bug? Jest temat na pewno warty monitorowania. A jak wygl\u0105daj\u0105 zmiany w pozycjach s\u0142owach kluczowych dla Twojej aplikacji lub gry mobilnej?<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Podsumowanie_App_Store_Optimization_w_2025_wymaga_szybkiej_reakcji\"><\/span><a id=\"post-3159-_j6qcmutsvdwc\"><\/a><strong>Podsumowanie: App Store Optimization w 2025 wymaga szybkiej reakcji<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Niezale\u017cnie od tego, czy jest to bug w App Store, eksperyment, czy trwa\u0142a zmiana \u2013 warto ju\u017c teraz zadba\u0107 o to, by Twoje screeny by\u0142y zgodne z nowym podej\u015bciem.<br \/>\nJe\u015bli zanotowa\u0142e\u015b spadki \u2013 zacznij od screen\u00f3w. To mo\u017ce by\u0107 kluczowy element, kt\u00f3ry zadecyduje o Twojej widoczno\u015bci w App Store w najbli\u017cszych tygodniach.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>W ostatnim tygodniu wielu wydawc\u00f3w aplikacji (w tym ja) zauwa\u017cy\u0142o gwa\u0142towne spadki pozycji na s\u0142owach kluczowych w App Store, szczeg\u00f3lnie w krajach angloj\u0119zycznych, takich jak USA, Wielka Brytania, Kanada czy Australia. Zmiany te dotkn\u0119\u0142y nawet d\u0142ugo utrzymuj\u0105cych si\u0119 aplikacji, co mo\u017ce sugerowa\u0107 istotn\u0105 aktualizacj\u0119 algorytmu wyszukiwania. Te spadki znajduj\u0105 odzwierciedlenie r\u00f3wnie\u017c w danych. Narz\u0119dzie AppTweak, kt\u00f3re monitoruje anomalie w rankingach s\u0142\u00f3w kluczowych, zarejestrowa\u0142o bardzo wyra\u017ane wzrosty tzw. Anomaly Score w dniach 5\u20139 czerwca 2025 roku. Warto\u015bci przekroczy\u0142y pr\u00f3g +3, a 7 i 8 czerwca si\u0119gn\u0119\u0142y nawet +6 \u2013 co jednoznacznie sugeruje silne przetasowania ranking\u00f3w i potencjaln\u0105 zmian\u0119 algorytmu App Store. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3169,"comment_status":"closed","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"_lmt_disableupdate":"no","_lmt_disable":"","footnotes":""},"categories":[8],"tags":[185,181,258,259],"class_list":["post-3159","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-app-store-optimization","tag-appfigures","tag-apptweak","tag-ariel-michaeli","tag-slowa-kluczowe-app-store"],"featured_image_src":"https:\/\/arpubrothers.pl\/blog\/wp-content\/uploads\/2025\/06\/keywords_aso_ios.png","author_info":{"display_name":"Piotr P\u0142achta","author_link":"https:\/\/arpubrothers.pl\/blog\/author\/admin\/"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Spadek s\u0142\u00f3w kluczowych w App Store - zmiany w algorytmie ASO?<\/title>\n<meta name=\"description\" content=\"Narz\u0119dzie AppTweak, kt\u00f3re monitoruje anomalie w rankingach s\u0142\u00f3w kluczowych, zarejestrowa\u0142o bardzo wyra\u017ane wzrosty tzw. 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